Marketing Audit Report Template PDF & gDoc Download

Marketing costs money – it’s a well known fact! Once you accept that it’s a significant investment, it’s essential to understand where your budget and efforts are going in order to discover hidden costs, inefficiencies or where advantage can be gained.

Marketing Audit Report Template is a ready to fill downloadable document that can be exported to a clean, actionable PDF that will empower your team or your clients to act quickly on key findings. We’ve put together the most important sections that you can use to document scope, processes, findings, insights, recommendations and action items. 

The “Marketing Audit Report Example” can be used as a checklist and helps you present a clear overview of the marketing efforts, quickly identifying areas a company can cut back on to reallocate resources to higher-value or more impactful strategies. For example, client might be overspending on underperforming channels and could shift that budget to campaigns that deliver better results. But of course, with this sample report you can include any issue found during the audit.